Meta Business Equity

I had the opportunity to lead the creative for Meta’s Business Equity and Social Good program, which focuses on increasing representation in advertising. Through partnerships, commissions, and collaborations, we created content and engagements that celebrated communities and provided businesses with the tools, resources, and inspiration to support the advancement of these communities. Throughout the program, we elevated creators, guided businesses to accelerate action, and amplified historically underrepresented voices.

Company: Meta / Role: Creative Director

GUIDES FOR BUSINESSES
Featuring artwork by creators such as Franco Égalité, Sabrena Khadeja, Mia Saine, Jiaqi Wang, Enrique Larios and Isabela Humphrey


WOMEN’S HISTORY MONTH DIGITAL HUB
Digital hub with art by Isabela Humphrey. The site included a video content series, speaker discussions, guides and resources for businesses, and artist takeaways.


PRIDE MONTH
In celebration of Pride and using our global creative wrapper, @facebookforbusiness, @instagramforbusiness and @facebookcurated created community-driven content on our channels featuring members of our LGBTQ+ business community